Business research

National Business Research Institute recognizes BrightView for its commitment to customer engagement

Illuminated view

The National Business Research Institute (NBRI) is pleased to once again welcome BrightView (NYSE: BV), the nation’s leading commercial landscaping company, to the NBRI Circle of Excellence! This is the fourth consecutive year that Illuminated viewThe Snow Services team won the prestigious award.

The NBRI Circle of Excellence Award rewards organizations that demonstrate high levels of customer experience through rigorous, scientific and psychological research of their customers. Organizations must score at or above Stretch Performance at the 75th percentile of their industry.

BrightView is compared to – or compared to – its industry which is a subset of NBRI’s Big Data of 10.5 billion survey responses. BrightView performs at the 82nd percentile for Snow/Ice services. NBRI commends BrightView’s management for its commitment to scientific and psychological research of its customers and the continuous improvement of its customer experience.

“At BrightView, we pride ourselves on providing the best service and results to our customers,” said Jamie Gollotto, President of BrightView – Seasonal Maintenance. “Not only is customer satisfaction a key success factor in all aspects of our business, it is at the heart of what we do, day in and day out. We are honored to be recognized, once again, by NBRI for our commitment to excellence in snow services and I thank our team for continually striving to improve and improve the customer experience.

BrightView adopts the best practice of continuously evaluating the customer experience and targeting variables that drive satisfaction, including job satisfaction, management style, culture, and fairness. NBRI’s root cause analysis, including linear regressions and random forest models of BrightView’s raw data, provides BrightView with the insight and action needed for continuous improvement in thinking, behavior and thinking. client experience.

“Great business leaders manage the people, processes, and products of their organizations. They understand that the rich insights NBRI gets from their customers allows them to manage how people perceive their organization in a very accurate, efficient way. and focused. These experiences determine the financial performance of every organization, whether for better or for worse. Understanding thinking and managing experiences for maximum performance is what we do at NBRI,” says Dr. Jan G. West, Ph.D., CEO and psychologist at INBR. “BrightView’s great achievement in winning this prestigious award is a direct result of BrightView’s commitment to measuring and improving its customer experience.”

About BrightView

Illuminated view (NYSE: B.V.), the nation’s largest commercial landscaper, proudly designs, creates and maintains the best landscapes on the planet and provides the most efficient and comprehensive snow and ice removal services. With a reliable service commitment, BrightView brings brilliant landscapes to life in premier properties across the United States, including business parks and corporate offices, homeowners associations, healthcare facilities , educational institutions, shopping malls, resorts and theme parks, municipalities, golf courses, and sports venues. BrightView also serves as the official on-field consultant for Major League Baseball. Through best practices and industry-leading sustainable solutions, BrightView is invested in caring for its team members, engaging its customers, inspiring our communities and preserving our planet. Visit and join us on Twitter, Facebookand LinkedIn.

About NBRI

NBRI conducts psychological studies of employees, customers and the market for companies and uses this data to help organizations leverage these human factors to make improvements in operations and strategy. With extensive experience across all industries, NBRI’s research teams provide clients with a combination of deep industry knowledge and expert advice. NBRI’s mission is to help its clients set new standards of excellence in their industries. NBRI product offerings, such as benchmarking and deep inferential analytics such as Random Forest with Artificial Intelligence and Machine Learning, ensure that NBRI customers focus on the most impactful problems in the most efficient way .

National Institute for Business Research, Inc.

2701 Dallas Parkway; Office 650

Plano, TX, 75093



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