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Brand/Talent Manager WRUF-FM/GHQ | Radio and television activity report

Gainesville, FL – Bring your leadership to a culture of excellence!

The University of Florida College of Journalism and Communication seeks a Talent Brand Manager for WRUF-FM, and GHQ. This position will be responsible for the direction and overall level of performance of WRUF-FM and associated digital and social media channels, in addition to GHQ, a student-focused CHR format radio/digital/social property operated by the University of Florida College of Journalism and Communications Division of Media Properties. The position will host a portion of the day live on 1037, The Gator (WRUF-FM), a 100,000 watt commercial radio station with a national format and be responsible for the station’s overall performance with a particular focus on programming, global content and programming from WRUF-FM and GHQ. “The Gator” also serves as the flagship, along with sister commercial radio station WRUF-AM, for the Florida Gators and airs Gator football and men’s basketball games. The Brand Manager will work alongside the Deputy Brand Manager/Social Media Manager for WRUF-FM/GHQ to ensure the station(s) operate at the highest level and provide quality professional experiences for University students of Florida at the College of Journalism and Communications. .

About the Opportunity

The Talent Brand Manager will oversee programming for commercial radio station WRUF-FM and non-commercial GHQ, identified as an immersive professional experience for students in the College of Journalism and Communications. This position must meet and exceed mutually agreed-upon ranking goals. Responsible for compliance with and compliance with UF Media Properties/CJC/UF program standards and FCC regulations. The Talent Brand Manager establishes and communicates goals and vision for programming and content, then clearly measures their results. This position will provide programming leadership in a sales-friendly environment. Effectively develop and manage the department’s budget. Maintain ongoing communications with external industry and government agencies.

The Talent Brand Manager will oversee the use of all syndicated and/or external services and coordinate with the programming consultant. Works in coordination with the WRUF-AM Brand Manager and programming staff with WUFT-TV/FM on projects related to all University media properties.

The Talent Brand Manager is responsible for hosting the weekday shift on WRUF-FM and coordinates all remotes, events, etc. linked to the community. Maintains oversight of station production elements and works with/trains students in industry standard techniques related to production, programming and social media.

Our commitment to diversity, equity and inclusion

The College of Journalism and Communications is committed to creating an inclusive environment and is proud to be an equal opportunity employer. We attribute our success to a workforce that embraces the contributions of people from all backgrounds and levels of ability.

About the College of Journalism and Communication

The College of Journalism and Communication is accredited by the Accreditation Council for Education in Journalism and Mass Communications (ACEJMC) and houses four departments – Advertising, Journalism, Public Relations and Telecommunications. The college offers hands-on learning immersion experiences through the Innovation News Hub, The Agency, Frank Gatherings, Media Properties Division, Summer Media Institute, undergraduate research, various extracurricular groups and activities, etc. For more information:

About Splitting Media Properties

The Media Properties division of the College of Journalism includes seven broadcast stations, allowing students across the College to gain experience in a competitive broadcast and multimedia environment. More than 200 students work in news, sports, production, management positions, web design, promotions, and advertising for radio and television stations each semester.

Media Properties Division:
Innovation News Hub:

About the City of Gainesville

Gainesville ( is home to Florida’s largest and oldest university, as well as one of the state’s centers for education, medicine, cultural events, and athletics. Additionally, the city has a regional transit system, a regional airport, and a 72-par championship golf course. Known for the preservation of its historic buildings and the beauty of its natural surroundings, Gainesville’s many parks, museums and lakes entertain thousands of visitors. Due to its beautiful landscape and “urban forest”, Gainesville is one of the most attractive cities in Florida.

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At the height of experience

Master’s degree in an appropriate field; or a bachelor’s degree in an appropriate field and two years of relevant experience; or an equivalent combination of education and/or experience.

Five years of relevant experience in commercial radio, preferably in country or CHR formats

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